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A Shopify store selling home improvement accessories partnered with us to improve its organic presence. Although the products were high quality, the store struggled with low visibility, inconsistent traffic, and no structured SEO foundation.
By implementing a focused Shopify SEO strategy alongside key E-commerce SEO improvements, we optimized product pages, fixed technical issues, refined keyword targeting, and strengthened internal linking. In just 28 days, the store generated 400+ organic clicks, showing how a tailored Shopify and E-commerce SEO approach can quickly turn an underperforming store into a growing, search-visible brand.
ChallengesLow organic traffic and limited impressions
Poor keyword targeting for product and category pages
No blog or supporting content to drive long-tail search
Needed results fast—without using paid ads
Our E-commerce SEO GoalsDrive more organic clicks and impressions
Optimize pages for search visibility
Build a scalable SEO foundation for growth
Our Shopify SEO ApproachWe implemented a focused Shopify SEO strategy that included:
Keyword Research: Identified buyer-intent keywords in the home accessories niche
On-Page Optimization: Improved product and category page titles, meta descriptions, image alt-texts, and internal links
Content Creation: Added FAQ-rich content and optimized descriptions to capture long-tail searches
Technical SEO: Enhanced mobile performance and fixed site structure for better indexing
GSC Monitoring: Continuously analyzed data to refine page-level SEO
28-Day Shopify SEO ResultsClicks increased by 400+: From 2.95K → 3.31K
Impressions jumped by 13K+: From 76.1K → 89.2K
CTR remained strong at 3.7%, with a slight improvement in average position
All achieved organically, without backlinks or ads.
TakeawayWith strategic, content-led SEO tailored to Shopify, even new or underperforming e-commerce stores can grow fast—especially in niche markets like home improvement.
Want Results Like This?Let’s turn your Shopify store into a traffic machine. Contact now.
I handle all consultations via Zoom to ensure we can share screens and dive deep into your data.” text above button
USA (Specialized in the Los Angeles Market), Canada, United Kingdom, Ireland and New Zealand
Local SEO Expert & Web Developer
Ready to grow your digital presence? I am available for freelance work—connect with me online or book a meeting today.
Email : hi@imrulseo.com
